...create the mutual respect and adoration for dog and handler.  The two must become one team.

...keep dog and handler on a comfort level that makes learning fun and playful.  Show the dog - No forcing!

...keep dog and handler safe.

...handle and show various breeds and venues.

...know about the health issues of growing dogs, older dogs, sports injuries, prevention and cures.

...have many training techniques because different dogs learn in different ways.  Ultimately the dog performs skills without you having to be there.

...be a good listener and good reader to body language of the dog.  Teach the dog to listen, think, and respond.

...respect concerns of dogs and owners.

...provide a family environment with dog lovers coming together, supporting one another with a positive attitude, praise, and adoration!